Articles
Read how we experiment, create, and refine TIMELESS.
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2026
Menu /
interview /
Development
How to Turn a Signature Hookah into a Hundreds-of-Thousands-of-Rubles Art Object — and Launch Your Own Atelier
TIMELESS lounge bar chain has come a long way from standard fruit hookahs to creating designer pieces with margins of over 90%.
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2025
Technology /
Development
Building the Next Generation of HoReCa
Brand founder Andrey Ryzhov describes how ambition and automation transformed a basement lounge into a premium franchise chain.
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2025
interview /
Development
How an Oxford graduate created the most expensive lounge bars in the world
A story of how ambition, education, and out-of-the-box thinking create the business of the future. The first video interview with Andrey Ryzhov for Vakhtang Tuzhba, founder of the Exitech investor syndicate.
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2025
interview /
Development /
Technology
We’ve Digitized Every Analyzable Aspect of HoReCa
TIMELESS for Forbes. Vladimir Snegirev, COO of the TIMELESS lounge bar chain, shares how the use of technology and automation helps business to grow and scale.
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2024
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Development
THE TIMELESS MENU IN RETROSPECT: FROM MINIMALISM TO ENTERTAINMENT
“For years, we’ve been creating food mayhem — putting together fireplaces, TVs, freezing Tiffany rings in ice and pouring drinks out of perfume bottles”.
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2023
Development /
Technology
INVENTING THE FUTURE: THE FOUNDER OF THE TIMELESS LOUNGE BARS IS INTRODUCING AN IT SYSTEM
2023
Menu /
Technology
ART MENU BY CHATGPT AND MIDJOURNEY NEURAL NETWORKS
Pop art from the 80s, Nike, and a banana for $120,000: neural networks created our new seasonal menu. We’ve made the vision of artificial intelligence a reality, and trust us; a hookah on a sneaker isn’t the craziest thing in this story.
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